West Yorkshire Consortium of Colleges

Strategic Marketing Development: York College

Strategic Marketing Development: York College - 1657

Explain what marketing is and how it links to the growth strategy of a business Identify the components of the extended marketing mix, how marketing affects all areas of the business, building a logical and customer centred marketing plan plus: Growth Strategies, Marketing for Performance (MAP) and Market Research.

Recent News

What West Yorkshire Colleges have been up to recently.

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8 October 2019

Wine School of Excellence: Certified training for the hospitality industry through The Skills Service

On a sunny Friday afternoon in York, we caught up with Gillian Tinney - Managing Director of the Wine School of Excellence (WSE). Newly contracted…

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1 October 2019

Skills Cafe: Workshop announced for manufacturing businesses

The Skills Service is inviting SMEs working in manufacturing, advanced manufacturing and textiles to its next Skills Cafe on Friday 25 October. The event will…

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