West Yorkshire Consortium of Colleges

Marketing Leadership Programme: Go Strategy

Marketing Leadership Programme: Go Strategy - 1564

This programme provides senior marketers with the theoretical and practical skills to drive meaningful change and business growth through marketing and marketing team management. It focuses on areas identified by the business world as ‘must haves’ for senior marketers aspiring to become the leaders of the future. Learn how to manage a marketing programme by examining real-world examples and case studies that can be immediately applied to your marketing department.

- current challenges in todays marketing landscape

- how to critically assess challenges and create solutions

- implementing change

- creating cohesion and consistancy throughout your marketing function

- creating and maintaining value for all stakeholders

Recent News

What West Yorkshire Colleges have been up to recently.

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8 October 2019

Wine School of Excellence: Certified training for the hospitality industry through The Skills Service

On a sunny Friday afternoon in York, we caught up with Gillian Tinney - Managing Director of the Wine School of Excellence (WSE). Newly contracted…

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1 October 2019

Skills Cafe: Workshop announced for manufacturing businesses

The Skills Service is inviting SMEs working in manufacturing, advanced manufacturing and textiles to its next Skills Cafe on Friday 25 October. The event will…

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